Web Site for Marketing
From: Mac Thomson (ganeshrmi.net)
Date: Fri, 23 Oct 1998 00:22:18 -0500
I completely agree with Liz Stevenson about the importance of a good web
site and email contact.  Along with a tenacious follow-up strategy, that
was probably our most important marketing tool.  That, of course,
assumes wonderful people and a wonderful site, which IMHO we had.  Oh,
and probably a dose of good luck.

Good luck with your recruitment efforts.

Mac Thomson
San Juan Cohousing, where we are completely sold out and haven't even
designed a home yet and where we had budgeted $65K for recruitment and
ended up spending $6K instead.

Liz wrote:

> I just want to say (preaching to the choir) that having an email contact
> and/or web page is very useful to cohousing groups, especially those
> just forming.  You may not think it's important, especially when you're
> in the throes of organizing and forming community, but you'll do alot of
> wheel reinventing if you don't have a place where you can get fast
> answers to questions we've all faced.  I strongly urge forming groups to
> get online.
> Liz Stevenson Southside Park Cohousing
           Mac Thomson                   San Juan Cohousing
           ganesh [at] rmi.net                Durango, Colorado
         Web Site:   http://www.sanjuancohousing.com

"It takes two to speak the truth -- one to speak and another to hear."
                            - Henry David Thoreau
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