Re: Collaborative Marketing
From: Michael Barrett (
Date: Sat, 30 Jan 2010 09:27:46 -0800 (PST)
Perhaps even more than Rob I advocate selling the community more than the real estate.

But I was more intrigued by the paragraph below cut from his email .

----- Original Message ----- From: "Rob Sandelin" <floriferous [at]>
To: "'Cohousing-L'" <cohousing-l [at]>
Sent: Saturday, January 30, 2010 11:47 AM
Subject: Re: [C-L]_ Collaborative Marketing

Another side of this was a group who invited new members to their business
meetings, which at that time were difficult and contentious. Many many
people never came back for a second look because all they saw was the hard
stuff and they never saw any of the community relationship side of why we do

Rob Sandelin
Sharingwood, Snohomish, WA

In the forming days of my previous community (before any construction was begun), we not infrequently had first time visitors to our bi-weekly meetings - which had both business and social content. They often were complete strangers to cohousing, and sometime we felt awkward that, when the meetings got contentious and/or emotional, we were exposing our visitors to our "less socially acceptable" side. Yet after the business meeting the visitors would very frequently comment on how moved they were by the frank expression of opinions and emotions and particularly by the gentleness and respect that they were afforded. More than one found this to be a very positive and attractive aspect of that forming community.

Michael Barrett
Shadowlake Village,
Blacksburg, VA - where the kids are enjoying the snow that Muriel has already reported.

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