|Re: What is your Marketing Budget||<– Date –> <– Thread –>|
|From: Mary English (mary.englishhsc.utah.edu)|
|Date: Thu, 31 May 2012 18:24:52 -0700 (PDT)|
Here is Wasatch Commons in Utah and it is 13 years post move in. ________________________________________ From: Sharon Villines [sharon [at] sharonvillines.com] Sent: Thursday, May 31, 2012 10:11 AM To: Cohousing-L Subject: Re: [C-L]_ What is your Marketing Budget On 31 May 2012, at 10:51 AM, Mary English wrote: > As I recall our budget is about $500 here. Where is here? Are you already moved in or is this pre-construction. My earlier post referred to post construction since we have been moved in for almost 12 years. But pre-move in, our sales were also heavily the result of flyers and word of mouth. I'm doing a community tree of where the founders came from and so far it is personal contact with friends, coworkers, or someone at a party, and flyers and news articles in neighborhood papers. (One person, I have to track down because he has since moved.) The developer did hire a professional, Ann Zabaldo, to field phone calls, get news articles placed, etc., in addition to helping develop the community. Early on we had a tri-fold brochure/mailer but it was produced in-house and printed at the local copy shop in black and white. One obstacle that is less of a problem now is that many people have heard of both heard of cohousing and in a positive way. In 1998, that was not the case. They didn't know the word/concept and when you tried to explain it, they heard "commune." Sharon ---- Sharon Villines Takoma Village Cohousing, Washington DC http://www.takomavillage.org _________________________________________________________________ Cohousing-L mailing list -- Unsubscribe, archives and other info at: http://www.cohousing.org/cohousing-L/
What is your Marketing Budget 111rmp, May 31 2012
- Re: What is your Marketing Budget R Philip Dowds, May 31 2012
- Re: What is your Marketing Budget Sharon Villines, May 31 2012
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