Re: choosing a community name
From: Sandy Thomson (
Date: Mon, 9 Aug 2021 06:44:38 -0700 (PDT)
Thank you Fred for bringing this up.  We we quite surprised and disappointed 
when Heartwood Commons recently chose that name.  We have spent 20 years making 
a name for ourself in the Cohousing world and there have been several 
confusions already with that community now.  They knew about us, we asked them 
not to use that name and they still decided to go with it.  I even had one 
forming community ask us to use a photo and description I posted on Facebook 
and I said yes but they mistakenly attributed it to Heartwood Commons.  
Sandy Thomson
Heartwood Cohousing 
> Message: 1
> Date: Sun, 8 Aug 2021 07:26:32 -0500 (CDT)
> From: Fred H Olson <fholson [at]>
> To: Cohousing-L mailing list <cohousing-l [at]>
> Subject: Re: [C-L]_ choosing a community name
> Message-ID: <alpine.DEB.2.21.2108080642340.16989 [at]>
> Content-Type: text/plain; charset=US-ASCII
> Jerry Koch-Gonzalez started this topic that I've been pondering a
> bit lately.  My personal feeling is that changing names should be
> avoided unless there is a strong reason for doing so. A lot of
> effort goes into establishing awareness of a community and it's
> name -- particularly one trying to get established and recruit
> members.  The name is a key part of that effort.  Having to build
> recognition of a new name should be avoided by avoiding changing
> names unless there is a strong reason to do so. Similarly careful
> consideration should go into choosing the name initially.
> I think we as a larger community should agree to an expectation that
> communities will examine existing cohousing community names and not
> choose a name similar to an existing community.
> There are two instances that I know of where two communites have
> names that are easily confused with another community - the
> the Greek / Greece proposal which I wrote about recently at
> Greece Cohousing Community
> Greek Village Cohousing
> Also:
> Heartwood Cohousing and long established in Bayfield, Colorado
> Heartwood Commons that is building in Tulsa Oklahoma
> Internet domains which have to be registered in a process
> that requires them to be unique but they can be quite similar.
> Choosing a cohousing communities can currently choose any name 

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