Cohousing-L Mailing List: Re: Public Radio Ads?

[Rebecca Herman (rgherman07]

I am part of a forming community in Portland OR. I believe we paid for some
NPR advertising in the past but it was expensive & didn't seem to attract
many people.

The advertising that HAS been effective, and affordable is with
the Unitarian Universalists, principally an ad at the back of their print
magazine which is published twice a year. We also have had an online ad.
They have a real estate-cohousing category!

Advertising info: https://www.uuworld.org/advertising
Classifieds:
https://www.uuworld.org/classifieds?topic=real_estate_cohousing&travel_type=All&region=All


On Thu, Apr 25, 2024 at 7:59 AM Fred H Olson <fholson [at] cohousing.org> wrote:

> National Public Radio airs numerous 15 second promotions
> for businesses and organizations which I simply call "ads".
>
> I suspect public radio listeners might be more likely to be interested
> in cohousing than the general public.
>
> Have any cohousing communities have used such ads?  Were they
> effective? How much did it cost?  How many airings did they have?
> (Many ads are aired over and over spread out over days)
>
> How about in public radio related print publications and web sites?
>
> Fred (who has a computer system for bleeping such ads)
>
> --
> Fred H. Olson  Minneapolis,MN 55411  USA        (near north Mpls)
>      Email:        fholson at cohousing.org      612-588-9532
> My Link Pg: http://fholson.cohousing.org
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