Cohousing-L Mailing List: Re: What is your Marketing Budget

[Doug Huston (huston]

Sorry, I meant to just send this 'in-house' to my neighbor Melanie.
- Doug

On Jun 2, 2012, at 6:41 PM, Doug Huston wrote:

> btw  - We have a marketing budget of $200 (which has been rolling over
> and there's more than that now) and we have $250 for Coho/US.
> (separate).
>
> On Jun 1, 2012, at 8:45 AM, Melanie Mindlin wrote:
>
> > We have an ongoing budget of about $300 a year.  We spend $200 of
> > that for our community fees to the National Cohousing Association.
> > We believe that Coho/US is serving our community most by keeping
> > cohousing in the public eye and maintaining a website and directory
> > where people can learn about it and find our community if they are
> > looking in our area.  Having a public presence also confers
> > legitimacy with appraisers, another important resale issue right now.
> >
> > We have also used money from our marketing line item for small legal
> > items that have come up during resale.  We haven't needed money for
> > "advertising" since our initial sales, but it's surprising what
> > other items come up during the couple of resales we have had.
> > Melanie
> >
> > On Jun 1, 2012, at 3:16 AM, cohousing-l-request [at] cohousing.org wrote:
> >
> > > Message: 1
> > > Date: Thu, 31 May 2012 10:03:09 -0400
> > > From: <111rmp [at] gmail.com>
> > > Subject: [C-L]_ What is your Marketing Budget
> > > To: <cohousing-l [at] cohousing.org>
> > > Message-ID: <033a01cd3f36$1d023440$57069cc0$@com>
> > > Content-Type: text/plain;       charset="US-ASCII"
> > >
> > > We would like to know what cohousing communities Marketing (aka
> > > Outreach/Membership) Annual Budgets are.  This would include
> > > anything that
> > > supports marketing and selling homes and/or attracting new
> > > members.   Is the
> > > budget supplemented by individuals paying and if so how much?
> > >
> > >
> > >
> > > I am happy to keep your responses anonymous and confidential and
> > > collate
> > > them for others later.
> > >
> > >
> > >
> > > Here at Nubanusit, marketing has been carried primarily by  
> > > individual
> > > owners.
> > >
> > >
> > >
> > > -Richard
> >
> > _________________________________________________________________
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