Cohousing-L Mailing List: Re: Marketing strategies?

[Elizabeth Magill (pastorlizm]

In my experience, the  purpose of all marketing strategies is to
create something your members and their friends can send on to *their*
friends. So social media posts are used so people (specific people
that you *ask*) share them.
Radio so you can call your friend and say "hey were are on the radio,
listen for us!"
Youtube can be explanatory, so you can use it to say "hey friend, do
you want to know more about where I live" and send the link.

None of these work simply by being put out there. Houses are sold, or
rented, to a friend of a friend.
We did recently rent a home to an "unknown" family--because the owner
saw a "housing wanted" ad and responded to that.

-Liz
(The Rev. Dr.) Elizabeth Mae Magill
Join my email newsletter about how we can Act! Be Church Now in the
resistance. https://actbechurchnow.kit.com/posts
www.elizabethmaemagill.com
508-450-0431

On Fri, Jul 31, 2026 at 12:46 PM Maureen Mcnair via Cohousing-L
<cohousing-l [at] cohousing.org> wrote:
>
> Here in California, our universities and community colleges have 1-time 
> classes that might last a couple hours or even a full day. They are 
> non-credit and geared toward community education. Good luck :-)
>
> > On Jul 28, 2026, at 9:39 AM, Rebecca Selove via Cohousing-L <cohousing-l 
> > [at] cohousing.org> wrote:
> >
> > Greetings community advocates,
> > I am part of the forming Burns Village & Agrohood community in Tennessee. I
> > am curious as to strategies you all are using/have used to get the word out
> > about your cohousing community, beyond the COHO and Intentional Communities
> > websites, and what you think has been effective. These might include public
> > radio and television ads, getting interviewed on local news and community
> > interest programs, posting flyers in coffee shops, appearing at local Earth
> > Day and other community events, paying for advertising in local and
> > regional publications (print and digital). I know many of you use Facebook
> > and Instagram ads and YouTube videos and if you do, how effective do you
> > think have they been for you?
> >
> > Thanks very much.
> >
> > Rebecca
> > _________________________________________________________________
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> >
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